Helping you use email marketing to maximum advantage

Many companies and organizations are discovering that email marketing is an effective and affordable way to generate leads from prospects, boost sales, and strengthen relationships with current customers.

Malvern Communications has the expertise to help you use this powerful marketing tool to your full advantage. Here’s how we can help...

1. Creativity that cuts through the clutter. Email recipients—like everyone else—receive hundreds of marketing messages everyday. At best, they are willing to give you a few seconds to persuade them that your message contains something worthwhile. With this in mind, our skilled writers, designers and technical-support specialists create email blasts that command attention and immediately communicate value. They know how to get your message opened and read—without resorting to deceptive tactics that reflect poorly on your company and are counterproductive to your marketing program.

2. Attention to detail. Successful email promotion requires thought and preparation. We begin by writing a concise, compelling subject line. Then we create a colorful graphics-based HTML design that can be seen even through a small viewing window. We also give considerable attention to where the logo, key offer, and call to action are placed. In addition, we include multiple links and a variety of options on how to respond. Without this attention to detail, even the most worthwhile message may be treated as spam and ignored.

3. Turn-key capability. We handle every aspect of your email project. In addition to copywriting and design, we scrub your email list for duplicate or incomplete addresses, provide list segmentation, and ensure technical compatibility with program providers.

You can depend on us to use our expertise to help you get the best possible results from your email marketing program.